Ignite a Sp@rk of inspiration. May 21, 2015 Issue

MAY 21, 2015

Meetings & Events
Corporate Travel Management
Incentives & Rewards


Attitudes towards cruising and the wealth of options available for incentive groups was top of mind at a recent SITE Canada event as Freddy Muller, director, charter meetings and incentives for Norwegian Cruise Line Holdings Inc., outlined several options for group programs.


Muller says that many, but not all, incentive programs can find a cruise option that suits a group, based on the activity level of participants, the type of program they wish to run and the type of destination they have in mind. While the Caribbean remains the # 1 destination for most North American groups, typical destinations now include Africa, Antarctica, South America and the Indian Ocean.


In the latest state of the industry report from Cruise Lines International Association, over 22 million passengers sailed on a global fleet of 410 ships on either ocean or river cruises. Trends in the industry include a resurgence of luxury product, more all-inclusive options and more active experiences on board.


According to a SITE Index Study on cruising, 72 per cent of respondents are planning to book a cruise during the 2014 – 2016 time period. The study further states that the ideal cruise length for groups caps out at five nights, with cruise line reputation and safety and security top concerns in purchasing cruise programs. Luxury cruise lines include the Crystal, Paul Gauguin Regent Seven Seas, Seabourn and Silversea.

Muller says that common misconceptions about cruising include worries about seasickness, boredom on board or demographics. He says that many cruise ships have the latest in Vegas-style entertainment on board and a younger demographic. As for RFPs, Muller says to include preferred embarkation and disembarkation ports, an acceptable range of dates, number of days required and what your function expectations are.

Look for incentive program ideas at ignitemag.ca. To share your own best practices with other readers, meet us on facebook and twitter.

Editor's Choice

Monteverde Tool Pens



Tourism London
Yes! London. Planning a meeting, choose London, Ontario. We know how to make yours a success and we're affordable. Get here by VIA train, fly in to our international airport - 15 minutes from downtown - and all major roads lead to London for an easy drive. Call Lynne Gale - 1-800-265-2602, ext. 6376 or mobile 416.903.8483 for a complimentary site visit and check out all we have to offer at londonmeeting.ca.

Save the date

MPI Toronto Education Conference 2015

When: June 7 - 9, 2015
Where: Blue Mountain Resort, Village Conference Centre, Collingwood, Ontario
What's in it for you: With three keynotes and plenty of breakout sessions, the annual educational conference touches on several meeting topics including tech tools, contract negotiations, new meeting styles and using improv techniques to improve creativity.

Good to know

Meeting Design
Event Model Generation has launched a new global certificate in meeting design, in partnership with San Diego State University and Meeting Professionals International. The immersive three-day training course will teach an innovative 10-step approach to event design, providing skills that will enable participants to design events based on stakeholders needs using the #EventCanvas template. The certificate program is part of a global effort to create a common visual language for events. In less than 12 months, more than 1,000 practitioners have used the template to create events across 65 countries. The first class will be held August 17 – 19 at San Diego State University.

Zoning Out
Road warriors travelling across numerous time zones can suffer from loss of concentration, diminished mental acuity, communication deficits and have a greater chance of becoming ill. This recent article from Fox News offers tips on how to counter the effects of travel so that you can arrive ready and refreshed at your destination, no matter how many time zones you have to cross. It helps if you adjust your sleep schedule to accommodate the new time zone at least one week before you go. The use of noise-canceling headphones and an eye mask can help to relax you in a busy airplane cabin. Drink plenty of fluids—at least eight ounces an hour—and avoid high-salt and rich meals. Protein-rich meals for breakfast and lunch and a high carbohydrate meal for dinner will help you sleep in your new time zone.

We All Scream for Ice Cream
Soolnua, the Dublin-based boutique DMC has launched a World ICECREAM Index as a destination initiative to get meeting industry professionals to tell the industry what's special and different about their location in the world. Padraic Gilligan and Patrick Delaney, managing partners at Soolnua, say nominations can either be from meeting industry professionals or from road warriors who think they've found the best ice cream in any destination they've travelled. "We want national tourist boards or destination marketing organizations to get behind this initiative and use it to tell the events and incentive community what's special and different about their location."

Share your event news, case studies or story ideas with us here at ignitemag.ca.

Job code: Opportunities in the world of work

Conference Education
The Ontario Nurses Association has an immediate opening for a manager for the Education and Events team. This one-year contract position is responsible for project management of events and the smooth delivery of ongoing training. You will have six to eight years of experience as an organizational development consultant and previous experience in event management.
Event Coordinator
Shaw Cablesystems is looking for an event coordinator for a one-year contract position to arrange business-customer and industry events, based in Winnipeg. You will assist with negotiations for space contracts and event venues, arrange food and beverage, audiovisual and other aspects as needed for a successful event. You will need at least three years of experience with office administration management and at least one year of experience coordinating special events.
Events Manager
The Hilton Mississauga Meadowvale is searching for an events manager to join the hospitality team. You will outline the booking details in the banquet event orders and distribute to all hotel departments for planning and scheduling. You will conduct site inspections with clients and attend set-up to ensure the event runs smoothly. A degree level qualification in a relevant field is advantageous, along with knowledge of the hospitality industry.
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