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Spain: Exclusive Enotourism Events

Photo: Unwinding in a vineyard after a meetingSurrounding yourself with vineyards and peaceful nature can be a memorable experience to connect with others after a meeting, and the wineries and wine routes of Spain offer unique settings and activities for Meeting and Incentives programs. Here are some inspiring wine tourism ideas for your next event.

La Rioja Alavesa Wine Route

Rioja is one of the most important wines in Spain, and its history and tradition can be a good source of inspiration for an incentive trip through the region of la Rioja Alavesa, where guests can Photo: Bodegas Ysios, a boutique winery located in the heart of the Rioja Alavesa regionenjoy activities such as thermal and wine therapy treatments, tastings, visits to museums and wineries or gastronomic experiences paired with excellent wines.

One of the star activities for groups that want to experience a complete food and wine event are the Vinolimpiadas (Winolympics), organised by agency Cazaventuras, spending a day in the countryside participating in games related to the world of wine. This is followed by a visit to a winery with tasting and lunch, which can be complemented with a pintxos route in Logroño or Vitoria.

Masterclass in the Ribera del Duero region

Photo: Enjoying a pleasant horse-drawn carriage ride through vineyards in SpainIn the Ribera del Duero Wine Route guests will be inspired by stories of family businesses that have survived over the centuries. Many wineries offer private masterclasses where experts share their knowledge, challenges and philosophy on the ability to combine a present-day approach while maintaining the tradition on their historic wineries.

With more than 8,200 vineyards and 300 wineries, this wine route offers many historic and elegant venues as well as a wide variety of team building activities to enjoy wine and gastronomy: tastings and picnics among vineyards at Finca Villacreces, wine therapy and wellness at Abadía Retuerta, music between barrels at the mythical Vega Sicilia vineyard, hot air balloon rides, horse riding…you name it!

Enjoy the Camino de Santiago through its vineyards

In 2021 and 2022 the Way of Saint James will celebrate the Xacobeo Year and what better way to enjoy it than with an exciting voyage into the past washed down with the best wines.

Photo: History and wine go hand in hand in SpainThe tour company El Cavino offers an 8-day trip that covers six stages of the French Way, the Levante Way and the Winter Way, to immerse guests in the universe of oenology through five Spanish wineries with designation of origin. The company Santiago Ways also organizes wine tourism experiences along the Camino de Santiago, discovering its wines and pairing them with regional dishes enroute.

The Penedés region

Also known as “The Capital of the Cava”, it is home to the spectacular Cavas Codorníu, one of the largest cellars in the world. The winery organizes many original activities, including the popular “Codorníu Quest”, a fun way to discover the history of their gorgeous heritage building and learn about the origins of the sparkling wine. Attendees will participate in fun team building exercises, combining modernism, art, nature, culture, creativity and history.

For more information on unique wine routes and experiences in Spain, visit